Long working hours and lack of job security have taken the shine off BPOs in India
Tough working conditions in BPOs make youngsters opt for jobs in other fields like aviation, hospitality and media
CAREERS IN BPOs and call centres are no longer hot options for Indian youth and these sectors will face the toughest manpower challenge yet in the next two years, says a study.
The outsourcing industry is already facing an attrition rate of 25-30 per cent as youths are shifting to more promising areas such as hospitality, aviation and retail, says the Associated Chambers of Commerce and Industry of India (Assocham). .
In two years, it will face a shortage of 30-40 per cent, the industry lobby said, in a study entitled 'Urban Youths' New Emerging Choices for Career Making,that was released recently.
"A majority of 12th standard pass-outs earlier seeking opportunities in BPOs and call centres are now curious to join other leisurely yet attractive areas:' said Venugopal N. Dhoot, president of the chamber.
He listed the attractive areas as animation, journalism, designing of apparel and jewellery, entertainment, aviation, hospitality and retail. He said tough working conditions and lack of job security were the reasons for the switch.
"Working conditions and lifestyle seem to be much more moderate and regulated in areas of aviation, hospitality, retail, animation
and the like," Dhoot said, and added pay packages and incentives in them are also perceived to be better.
In news and entertainment, the entry of foreign news agencies and electronic media has ensured higher pay and opportunities, attracting youths at all levels.
They are accordingly moving towards journalism, especially television.
Similarly, the FM radio boom has also thrown open a number of avenues for the young. The profession of radio jockeying has taken off and the demand for them will shoot up, as over 10 new FM channels will launch in the coming years.
Source City Times
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